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Grey Argentina | Dietrich GPS Products | Golf tournament
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Every year, the Dietrich company organises an exclusive golf tournament for selected clients. The task here was to get as many of them
to sign up as possible.
For the two weeks leading up to the event, Grey Argentina sent the clients regular e-mails. These contained eye-catching and engaging
videos, featuring a pair of golf clubs designed to look like two dancing feet. The theme line? 'Join the clubs.'
A total of seven videos were planned, but, after just three, all the competition slots were filled. Dietrich not only received numerous
congratulatory e-mails, the videos also became the talk of the tournament. |
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